Merkana International Marketing helps European and Ukrainian brands connect through trade fairs, exhibitions, showrooms, and direct business partnerships. We bring brands to real people — where decisions are made.
Merkana International Marketing is a Cyprus-registered company working at the intersection of European and Ukrainian markets. We specialise in offline marketing, commercial intermediation, and brand representation at trade fairs, salons, exhibitions, and industry events.
Our approach combines European professional standards with Mediterranean refinement and a warm human-centered business culture. We help brands build trust, visibility, and long-term partnerships through in-person communication and strategic positioning.
We follow clear, structured, and reliable workflows that reflect European business standards and ensure smooth cooperation at every stage.
Through our event participation and partner network, brands gain real entry points to retailers, distributors, and decision-makers in key markets.
Our deep industry knowledge helps brands position themselves correctly, communicate their value, and attract the right business partners.
Full support for your presence at major European and Ukrainian events — planning, logistics, stand management, and representation.
Boutique B2B formats that help brands showcase products directly to decision-makers.
Establishing partnerships between producers, distributors, and retailers across regions.
Positioning, product storytelling, and go-to-market strategy specifically for beauty and care brands.
Merkana operates across an expanding network of European and international regions, connecting markets and building cross-border partner networks.
“Business always begins with people. Our role is to create the right environment for meaningful meetings — where brands are seen, heard, and valued.”
We support brands with offline marketing, partner outreach, and representation at major industry events in Europe and Ukraine.
Get quick answers to the most common questions about our services and workflow
No — beauty is our specialty, but we support FMCG and lifestyle brands as well.
Yes, from planning to onsite support.
Absolutely — strategy, partner search, and brand representation.
Yes — we can act as your official representative, manage communication, and ensure your brand is presented professionally.
Write to us with your project goals, and our team will propose the best cooperation model.
Tell us a little about your project, and our team will get back to you shortly.
We respect your privacy — your details are kept confidential and never shared with third parties.
